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Media Management Books

You are currently browsing 1–10 of 18 new and published books in the subject of Media Management — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books

  1. European Media in Crisis

    Values, Risks and Policies

    Edited by Josef Trappel, Jeanette Steemers, Barbara Thomass

    Series: Routledge Studies in European Communication Research and Education

    When the financial markets collapsed in 2008, the media industry was affected by a major slump in advertising revenues, and a formerly highly successful business model fell into a state of decay. This economic crisis has threatened core social values of contemporary democracies, such as freedom,...

    Published June 23rd 2015 by Routledge

  2. Sport and the Media

    Managing the Nexus, 2nd Edition

    By Matthew Nicholson, Anthony Kerr, Merryn Sherwood

    Series: Sport Management Series

    Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the communication process. Now in a fully revised and...

    Published June 22nd 2015 by Routledge

  3. The Cultural Politics of Colorblind TV Casting

    By Kristen J. Warner

    Series: Routledge Transformations in Race and Media

    This book fills a significant gap in the critical conversation on race in media by extending interrogations of racial colorblindness in American television to the industrial practices that shape what we see on screen. Specifically, it frames the practice of colorblind casting as a potent lens for...

    Published June 16th 2015 by Routledge

  4. The Entrepreneurial Journalist’s Toolkit

    Manage Your Media

    By Sara Kelly

    Today’s journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers. In addition to mastering the basics of converged journalism practice, they need training in business entrepreneurship, mass communication and business law, and...

    Published February 18th 2015 by Focal Press

  5. Social Media at BBC News

    The Re-Making of Crisis Reporting

    By Valerie Belair-Gagnon

    Series: Routledge Research in Journalism

    Since the emergence of social media in the journalistic landscape, the BBC has sought to produce reporting more connected to its audience while retaining its authority as a public broadcaster in crisis reporting. Using empirical analysis of crisis news production at the BBC, this book shows that...

    Published January 28th 2015 by Routledge

  6. Media Independence

    Working with Freedom or Working for Free?

    Edited by James Bennett, Niki Strange

    Series: Routledge Research in Cultural and Media Studies

    Media independence is central to the organization, make-up, working practices and output of media systems across the globe. Often stemming from western notions of individual and political freedoms, independence has informed the development of media across a range of platforms: from the freedom of...

    Published December 6th 2014 by Routledge

  7. Telecommunications Management

    By Richard Gershon, Richard A. Gershon

    Series: LEA Telecommunications Series

    With today's communications industry experiencing major changes on an almost daily basis, media managers must have a clear understanding of the different delivery platforms, as well as a grasp of critical management, planning, and economic factors in order to stay current and move their...

    Published December 1st 2014 by Routledge

  8. Mapping Foreign Correspondence in Europe

    Edited by Georgios Terzis

    Series: Routledge Studies in European Communication Research and Education

    The book studies the current trends of foreign correspondence in Europe. The EU’s expansion has had abundant effects on news coverage and some of the European capitals have become home to the biggest international press corps in world. So, who are these "professional strangers" stationed in Europe...

    Published November 3rd 2014 by Routledge

  9. Policy and Marketing Strategies for Digital Media

    Edited by Yu-li Liu, Robert G. Picard

    Series: Routledge Studies in New Media and Cyberculture

    With digital media becoming ever more prevalent, it is essential to study policy and marketing strategies tailored to this new development. In this volume, contributors examine government policy for a range of media, including digital television, IPTV, mobile TV, and OTT TV. They also address...

    Published April 28th 2014 by Routledge

  10. Political Communication in China

    Convergence or Divergence Between the Media and Political System?

    Edited by Wenfang Tang, Shanto Iyengar

    It is widely recognised that the Chinese Communist Party (CCP) uses the media to set the agenda for political discourse, propagate official policies, monitor public opinion, and rally regime support. State agencies in China control the full spectrum of media programming, either through ownership or...

    Published April 10th 2014 by Routledge