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Destination Marketing Books

You are currently browsing 1–5 of 5 new and published books in the subject of Destination Marketing — sorted by publish date from newer books to older books.

For books that are not yet published; please browse forthcoming books.

New and Published Books

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  1. Wellness Tourism

    A Destination Perspective

    Edited by Cornelia Voigt, Christof Pforr

    Series: Routledge Advances in Tourism

    Core values of society, health and wellbeing impact today on all aspects of our lives, and have also increasingly influenced patterns of tourism consumption and production. In this context wellness has developed into a significant dimension of tourism in a number of new and long established...

    Published October 23rd 2013 by Routledge

  2. Marketing and Managing Tourism Destinations

    By Alastair M Morrison

    Marketing and Managing Tourism Destinations is a comprehensive and integrated textbook which uniquely considers both destination marketing and management in one volume. It focuses on how destination marketing is planned, implemented and evaluated as well as the management and operations of...

    Published February 27th 2013 by Routledge

  3. Managing and Marketing Tourist Destinations

    Strategies to Gain a Competitive Edge

    By Metin Kozak, Seyhmus Baloglu

    Series: Routledge Advances in Tourism

    Destination marketing is more challenging than other goods and services. The basis of competitive advantage shifts from tourism resources only (destination marketing) to a location-based or city-wide integrated management (place marketing). In this book, tourism scholars Metin Kozak and Seyhmus...

    Published September 4th 2012 by Routledge

  4. Marketing Island Destinations

    Edited by Acolla Lewis, Sherma Roberts

    Over the past three decades, tourism has emerged as a major force in the global economy, with most countries, whether developed or developing, having increasing opportunities to participate, as both host and guest, in this socioeconomic phenomenon. Competition for a share of the tourism market has...

    Published July 28th 2010 by Routledge

  5. Advances in Tourism Destination Marketing

    Managing Networks

    Edited by Metin Kozak, Juergen Gnoth, Luisa L.A Andreu

    Series: Advances in Tourism

    This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism organisations and...

    Published July 21st 2009 by Routledge

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Forthcoming Books

  1. Nation branding, 2nd Edition
    By Keith Dinnie
    To Be Published June 29th 2015

Find more forthcoming books