Tourism

New Titles and Key Backlist 2012

Contacts

Marketing Inquiries

  1. Anne-Marie Scoones
    Marketing Manager (Criminology, Development Studies, Geography, Sociology, Sport and Leisure, Tourism, Hospitality and Events)

  2. David Jurman
    Marketing Manager, US

  3. Zoe Miller
    Marketing Assistant

  4. Samantha Barbaro
    Editorial Assistant, US

Other Inquiries

Events Marketing

  1. Promoting and Marketing Events

    Theory and Practice

    By Nigel Jackson

    This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics...

    Published March 13th 2013 by Routledge