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Our Books Programme
The Psychology Press book programme features established international authors and publishes at all levels. Its quality and strong links with the research community are reflected in each area of the programme.
Editorial and Production
Our experienced editors work with authors to shape books for an international audience. We aim to build close relationships with authors which lead to long term publishing partnerships: our success in this regard is reflected in the number of authors who continue to publish with us after many years. Our professional production staff work closely with authors and respond to the individual needs of each title.
In addition, we have a dedicated textbook development team who ensure the highest production standards for all our major textbooks, as well as the development of the latest in multi-media supplements and resources.
Marketing and Sales
The clear focus of our programme combined with its place as part of a large international publishing group gives us significant marketing advantages. Our core marketing activities include:
- Catalogues, brochures and flyers mailed to focused international audiences - Psychology Press maintains an extensive mailing list of individuals and institutions finely coded by subject interests
- Targeted complimentary copy mailings (for our textbooks)
- Bookshop representation via our team of international sales reps
- Special sales to libraries, wholesalers, and bookclubs
- Targeted advertising and review copies
- International and local conference attendance - Psychology Press attends more conferences worldwide than any other publisher in the field
- Email marketing to our own subject-specific opt-in subscriber lists
- A range of professionally managed websites, designed to rank highly in search engine results
- A growing range of online applications to help build an active conversation between Authors, Customers and Publishers.
Our marketing managers work closely with each author to agree to a schedule of activities, and continue to provide updates as the marketing campaign progresses. The international network of agents, representatives and distributors which we share within the Taylor & Francis Group ensures that marketing activity is indeed global.