Major Works: Sociology & Social Policy

New and Published Books – Page 2

11. Black Women in Television

    An Illustrated History and Bibliography

    By George H. Hill, Lorraine Raglin, Chas Floyd Johnson

    Series: Routledge Library Editions: Television

    This bibliography lists more than 700 articles, books, dissertations, and theses on the participation of African American women in the television industry. Includes materials on specific television personalities and programs, and black women's involvement as producers, news anchors, and editorial...

    Published May 8th 2013 by Routledge
12. Islam, Economics, and Society (RLE Politics of Islam)

    Edited by Syed Nawab Haider Naqvi

    Series: Routledge Library Editions: Politics of Islam

    The Islamic perception of the socio-economic process is dynamic and its insistence on social justice is uncompromising. To produce the best social structure, according to this view, man’s economic endeavours should be motivated by a meaningful moral philosophy. In the face of the challenges...

    Published May 7th 2013 by Routledge
13. Television and Social Behavior

    Beyond Violence and Children / A Report of the Committee on Television and Social Behavior, Social Science Research Council

    Edited by Stephen B. Withey, Ronald P. Abeles

    Series: Routledge Library Editions: Television

    This book, published originally in 1980, addressed the needs for a profile of televised violence which considered the advantages and disadvantages of various measures and for a furthering of research directions beyond the then-popular emphasis on children. The Committee on Television and Social...

    Published May 6th 2013 by Routledge
14. Routledge Library Editions: Advertising

    Edited by Various

    Series: Routledge Library Editions: Advertising

    Routledge Library Editions: Advertising brings together as one set, or individual volumes, a series of previously out-of-print classics from a variety of academic imprints. With titles as varied as Advertising and Psychology, Advertising in the 21st Century, Outdoor Advertising and The Economics of...

    Published March 24th 2013 by Routledge
15. The Popular and the Political Routledge Library Editions: Political Science Volume 43

    By Michael Prior

    The failure of the left in Britain to achieve its objectives in the past, and the rapidly changing nature of popular involvement in politics in recent years, both suggest the need for a reappraisal of socialist strategy in the 1980s. The Popular and the Political explores the need to redefine...

    Published March 21st 2013 by Routledge
16. Advertising and Psychology (RLE Advertising)

    By Leslie Gill

    Series: Routledge Library Editions: Advertising

    The consequences of advertising on the social life of the community has been a much-discussed topic in recent years. Advertising as a means of influencing the thought and behaviour of masses of people involves the application of such fundamental aspects of psychology as attention, motivation,...

    Published March 20th 2013 by Routledge
17. Advertising at the Crossroads (RLE Advertising)

    By Max Geller

    Series: Routledge Library Editions: Advertising

    Advertising today is not only under sterner scrutiny by the various federal regulatory and judicial bodies but is also facing an ominous storm of public criticism because of certain abuses. One of the big questions troubling advertisers, agencies and media is whether advertising will be subject to...

    Published March 20th 2013 by Routledge
18. Advertising A New Approach (RLE Advertising)

    By Walter Taplin

    Series: Routledge Library Editions: Advertising

    Walter Taplin here presents the first fruits of his exhaustive enquiry into the causes of this massive feature of contemporary life. Advertising has deeper and more interesting sources than the mere desire of manufacturers to secure markets, or of high-pressure salesmen to secure commissions....

    Published March 20th 2013 by Routledge
19. Advertising Today and Tomorrow (RLE Advertising)

    By W.A. Evans

    Series: Routledge Library Editions: Advertising

    Advertising Today and Tomorrow surveys the structure and function of modern advertising (and in particular the modern advertising agency), investigates how appropriate its machinery is for modern business requirements, and suggests how, both for the good of itself and its clients, it can best equip...

    Published March 20th 2013 by Routledge
20. Advertising Explained (RLE Advertising)

    By Dennis Caton

    Series: Routledge Library Editions: Advertising

    This work explains the various elements which go to the making of a successful advertising campaign – the planning, research and discussion – and gives some helpful information about advertising media, the creation of advertisements, about printing processes and mechanical production. It touches...

    Published March 20th 2013 by Routledge